The Secret Killer of Growth: Lack of Focus
How a lack of focus is holding your business back
Adapted Chapter from Growing Happy Clients: Our processes & experiences for growing fortune 500 corporates & the fastest growing scaleups (Available on Amazon).
A Lack of Focus
Does this sound familiar to you? Your client or boss asks:
“Can we have A to J done, and also by tomorrow?”
“Could you do this one little extra task before the end of the week?”
Only for it to turn out to be a pretty complicated adjustment, to say the least.
Queen said it best with the lyrics: “I want it all, I want it now”. Many people struggle with what the priority is and what they want to focus on.
They may even say “but we only have three focus points”. But what if those focus points are broad, to say the least?
Don’t get me wrong; I know bosses and clients aren’t doing this on purpose. When you have this problem, it’s most likely because the other person also gets pulled in a hundred directions. Or they could be super excited, the all famous “shiny object syndrome”, excited by every new idea and opportunity.
