Daphne TidemaninUX CollectiveHow does a £20+ million D2C coffee brand convert email subscribers?Let’s break down the 6 emails in their welcome flow·9 min read·Mar 26, 2024--8--8
Daphne TidemaninThe StartupHiring an Agency as a Startup Might Be a Massive MistakeAnd I worked at one of them…·5 min read·Mar 13, 2024--2--2
Daphne TidemaninBetter MarketingMost Startups Get Their Pricing WrongHere’s how you actually work out your price·5 min read·Mar 11, 2024--22--22
Daphne TidemaninThe StartupSlow Growth Doesn’t Make You a Bad Head of GrowthOvercoming insecurity and redefining success in slow growth periods·6 min read·Feb 5, 2024--17--17
Daphne TidemaninThe StartupGrowth vs MarketingWe need to stop equating the two·5 min read·Feb 4, 2024--9--9
Daphne TidemaninThe StartupThe Ultimate Guide to Growth TeamsThe why, who, and how of growth teams·11 min read·Jan 19, 2024--1--1
Daphne TidemaninEntrepreneurship HandbookCan You Grow Your Startup Without Product-Market Fit?How to build a sustainable startup without running out of runway·8 min read·Jan 12, 2024--8--8
Daphne TidemaninBetter MarketingHow We Grew 192% Through Landing Page OptimisationExperiment learnings from a Huel competitor·5 min read·Dec 14, 2023--2--2
Daphne TidemaninUX CollectiveConverting cold audiences: lessons from the world’s largest D2C sleep brandsA battle between two multi-million D2C brands, Emma and Simba·8 min read·Dec 15, 2023----
Daphne TidemaninBetter MarketingExperiments and Optimisations aren’t the sameHere is why and how to choose between them·5 min read·Dec 1, 2023----
